Richam sold printing services, and as soon as they turned their business model around to start selling computers, they realized they needed a more professional online presence. That is why they contacted an agency specialized in digital advertising with which we have a Partnership agreement. As they do not generate content, they contacted us to delegate that part to us and at Citrus we agreed.
With Richam we work on a Startup plan in which we create a certain number of posts, their featured stories, their profile picture and bio so that once the profile has been optimized, it can take better advantage of the capital invested in digital advertising. In this way, without the need to constantly generate content, their profile has a clearer appearance and allows them to promote sales through advertising campaigns.